Understand context - fit to organisation's mission
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External drivers/Wider landscape:
- digital society
- changing user expectations
- mandates/legal
- Compliance with funder policies
- Ethical
- Trust
- increase in digital deposits (measurable), legal mandates,
- Role/Mission: What do we do? What are we here to do? How does DP fit in?
- Competitive parity
- Internal drivers:
- Fit with org strategy: library wide programmes
- Look at DP background in organisation